➜ Collaborated with social media managers, marketing specialists, and global collaborators to plan, create, edit, and finalize projects; kept records using CRM tools: Asana and PageProof. 

➜ Managed projects independently while problem-solving, supporting, and collaborating with other team members, effectively meeting deadlines on time. 

➜ Created a wide range of assets, including collateral, social media cards,  website wireframes, event materials, motion graphics, and more, to support company initiatives.

➜ Spearheaded the successful launch of Genesys’ AI Token features, combining strategy and creativity to generate outstanding visibility—earning 630+ LinkedIn reactions and ranking among the top engagement posts company-wide.

➜ Designed and developed engaging digital assets for the top 10 universities in the USA, resulting in increased conversions, audience engagement, and brand recognition to generate leads and incentive enrollments.

➜ Collaborated with media buyers, copywriters, digital designers, and CSMs to create engaging digital assets driven by data and analytics. These assets were tailored to audience demographics, strategic goals, and metrics to generate leads and encourage enrollments.

Accounts included: Baylor University, Rutgers Online University, RICE University, Syracuse University College of Law, University of Texas El Paso (UTEP), University of North Florida (UNF), IOWA University, and more

➜ Led the implementation of Pageproof, a proofing tool for a team of 10+ individuals by orchestrating the production of videos and infographics to streamline the internal review process for 20+ USA University clients, improving workflow.

➜ Trained 10+ team members among Directors, CSM, and Senior Leadership, fostering tool adoption by conducting live informative sessions, developing step-by-step guide docs, demos, and videos, and demonstrating Pageproof usage.

➜ Led the creative ideation and design process of assets such as Newsletters, Marketing Collateral, posts; mock-ups, Illustrations, Office Branding, Signage, Specialty Items, and others.

➜ Executed cross-functional projects, identifying and balancing the project's and stakeholders' needs, with business acumen and customer-centricity, serving a Global Audience.

➜ Mentored and supported team members, sharing knowledge in Graphic Design and 'working practices' or 'processes' to enhance the team's productivity.

➜ Communicated daily and remotely with coworkers and stakeholders to ensure the continuation and enhancement of design services and project completion within the established deadline.

➜ Developed high-quality designs with keen attention to detail, to fit Brand Standards, Audience, and project needs while coordinating and operating task traffic in an iterative environment.

➜ Established a five-star reputation among global customers from the USA, Europe, and Asian countries, making their start-up and e-commerce projects true within the food, beauty, and leisure industries.

➜ Created unique projects in logo design, packaging, and label design according to the client's wishes and current market trends.

➜ Improved communication with clients through close follow-up, constantly listening to their feedback, and delivering to them on time.

Bachelor's degree, Graphic Design - Finalized
Activities and societies: Solar Decathlon - Chameleon team